Pilihan program
| Tipe program | Durasi | Biaya kuliah | Tanggal Mulai | Tempat |
| Purna Waktu | 1 years | Hubungi universitas | Hubungi universitas |
BRUNEL UNIVERSITY |
Ringkasan program
This programme benefits from the input of an advisory board comprising senior professionals from the world of corporate brand management; students have the opportunity of an internship towards the end of the course; this provides an ideal opportunity for students to contextualise their study of corporate brand management and to acquire additional 1st-hand experience of this important area of management; students gain a thorough understanding of the issues related to marketing at the corporate level and a comprehensive appreciation of how to apply corporate branding and marketing theory and practice in the context of the contemporary organization.
Modul program
Core modules: Corporate branding theory; strategic corporate brand management and consulting; applied corporate branding; strategic corporate marketing; marketing and corporate communications; understanding business and management research; dissertation; plus optional modules: strategic analysis and management; international business ethics, sustainability and corporate governance; special features.
Brunel University accepts IELTS*
* Please check with your chosen school for the exact entry requirements for your programme.
Kualifikasi
Magister (S2)
Institusi penerbit ijazah
Brunel University
Nama jurusan
Marketing and Branding
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