Pilihan program
| Tipe program | Durasi | Biaya kuliah | Tanggal Mulai | Tempat |
| Purna Waktu | 3 years | Hubungi universitas | Hubungi universitas |
ANGLIA RUSKIN UNIVER...
|
Ringkasan program
Our degree has 2 main aims: to provide a robust foundation in the principles of marketing, relevant to the professional standards of the Chartered Institute of Marketing (CIM); and to prepare students for a variety of roles within marketing: product manager, brand manager, advertising executive as examples; our core modules help to establish an understanding of marketing including theory and practice and also develop other key abilities required by business organisations including: IT skills; communication skills; and analytical skills. Course options allow students to focus on specific areas of marketing relevant to a particular career choice.
Modul program
Year 1: analysis of business; business English or optional module; economics for business & management; introduction to accounting and finance; introduction to organisations and management; marketing essentials; and personal development and careers. Year 2: business to business marketing; consumer behaviour; effective team and performance management; enterprise and entrepreneurial management; international business; marketing communications; and systems and operations management. Year 3: consultancy project; international marketing; organisational transformation in practice; retail marketing; strategic management; sustainable management futures; and undergraduate major project.
Anglia Ruskin University accepts IELTS*
* Please check with your chosen school for the exact entry requirements for your programme.
Kualifikasi
Sarjana (S1)
Institusi penerbit ijazah
Anglia Ruskin University
Nama jurusan
Lord Ashcroft International Business School
Keterangan program: The marketing function�s role is to identify where competitive advantages may lie and to ensure that the organisation keeps ...baca lebih lanjut
Advertising and Marketing BSc (Hons)
Keterangan program: The programme examines advertising and marketing across a broad spectrum of scenarios, including business and non-commercial ...baca lebih lanjut
Hotcourses berupaya memastikan kebenaran informasi mengenai rincian program namun semua informasi tersebut hanya bersifat indikatif dan dapat berubah sewaktu-waktu. Harap memeriksa kembali dengan Anglia Ruskin University
