Pilihan program
| Tipe program | Durasi | Biaya kuliah | Tanggal Mulai | Tempat |
| Purna Waktu | 1 years | Hubungi universitas | OCT-12 |
BIRKBECK, UNIVERSITY...
|
Ringkasan program
This programme is aimed at those who wish to develop their understanding of marketing, and how it applies to the sport industry; it provides a comprehensive introduction to a range of generic marketing subjects and looks at how the principles and processes of marketing apply to the sports industry; the programme is ideally suited to the needs of executives within football clubs and media organisations, officers of football and sport regulatory bodies, members of supporters' organisations and local government officials with responsibilities in the leisure field, as well as people with a general interest in the sport, football and media industries.
Modul program
MRes students write a 25,000-word dissertation and study the following modules: research methods in management I; research methods in management II; marketing management; marketing strategy and planning; strategic sport marketing; sport business and event management; MSc students write a 15,000-word dissertation and study the following modules: research methods in management I; marketing strategy and planning; marketing management; marketing communication; buyer behaviour; strategic sport marketing; sport governance and regulation; sport business and event management.
Birkbeck, University of London accepts IELTS*
* Please check with your chosen school for the exact entry requirements for your programme.
Kualifikasi
Magister (S2)
Institusi penerbit ijazah
University of London
Nama jurusan
Management
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Hotcourses berupaya memastikan kebenaran informasi mengenai rincian program namun semua informasi tersebut hanya bersifat indikatif dan dapat berubah sewaktu-waktu. Harap memeriksa kembali dengan Birkbeck, University of London
