Pilihan program
| Tipe program | Durasi | Biaya kuliah | Tanggal Mulai | Tempat |
| Purna Waktu | 4 Tahun | Hubungi universitas | Hubungi universitas |
Gatton College of Bu...
|
Ringkasan program
Marketing specialists manage products and product lines, locate customers, close sales, and establish distribution systems. Students in the marketing program develop communication skills, an understanding of the psychology of consumer behavior, and expertise in research and computer-based tools for marketing analysis. Marketing graduates can find themselves in careers ranging from marketing research, promotions, logistics, and sales positions and with organizations as diverse as Enterprise Rental Car and Marathon Petroleum, and pharmaceutical sales.
Modul program
The program modules are as follows: MKT 310 Consumer Behavior (3), MKT 340 Introductory Marketing Research (3), MKT 450 Marketing Strategy and Planning (3), The remaining nine (9) credit hours are selected from: MKT 320 Retail and Distribution Management (3), MKT 330 Promotion Management (3), MKT 390 Special Topics in Marketing (Subtitle required) (1-6), MKT 410 Personal Selling (3), MKT 430 Services Marketing Management (3), MKT 435 International Marketing (3), MKT 445 Sports Marketing (3).
University of Kentucky accepts IELTS*
* Please check with your chosen school for the exact entry requirements for your programme.
Kualifikasi
Sarjana (S1)
Institusi penerbit ijazah
University Of Kentucky
Nama jurusan
Gatton College of Business and Economic, School of Management
Major in Business Administration - Entrepreneurship Concentration
Keterangan program: In this program, students are advised to complete the 300-level upper division core prior to taking 300-400 business ...baca lebih lanjut
Bachelor of Science in Business Administration - Human Resources Concentration
Keterangan program: The mission of the BS degree program in Business Administration is to allow students to build on a core of knowledge gained ...baca lebih lanjut
Major in Business Administration - Sports Business Concentration
Keterangan program: In this program, students are advised to complete the 300-level upper division core prior to taking 300-400 business ...baca lebih lanjut
Major in Business Administration - Information Systems/Operations Management Concentration
Keterangan program: In this program, students are advised to complete the 300-level upper division core prior to taking 300-400 business ...baca lebih lanjut
Hotcourses berupaya memastikan kebenaran informasi mengenai rincian program namun semua informasi tersebut hanya bersifat indikatif dan dapat berubah sewaktu-waktu. Harap memeriksa kembali dengan University of Kentucky
