Pilihan program
| Tipe program | Durasi | Biaya kuliah | Tanggal Mulai | Tempat |
| Purna Waktu | Variable | $ 24,865 per tahun Informasi lebih lanjut | Hubungi universitas |
College of Business,...
|
Ringkasan program
The greater focus on customers and the requirements of doing a better job internationally has increased employer interest in marketing graduates. While sales is a common entry-level position, opportunities for growth and rapid advancement in all areas of marketing are numerous. These include product/brand management, sales management, marketing research, advertising, supply chain management, and logistics as well as such fast growing areas as sports marketing and international marketing.
Modul program
The modules include MKTG 261 Contemporary Selling, MKTG 365 Consumer Behavior, MKTG 368W Marketing Strategy, MKTG 470 Marketing Research, MKTG 475 Marketing Planning and Management, MKTG 363 Retailing, SCM 385 Logistics, MKTG 369 Advertising, MKTG 374 Business to Business Marketing, MKTG 375 International Business Transactions, MKTG 425 Sports and Event Marketing, MKTG 430 Marketing of Services, MKTG 460 International Marketing, MKTG 461 Sales Management, SCM 380 Introduction to SCM, MKTG 473 Marketing Product Innovation, MKTG 474 Promotional Strategy, MKTG 479 Special Topics in Marketing, MKTG 499 Independent Study.
Persyaratan masuk bagi mahasiswa internasional
Applicants should have obtained a minimum TOEFL score of 173 (CBT) and 500 (PBT), or MELAB score of 72, or IELTS score of 6.0. ACT or SAT test scores may waive the English proficiency test requirement; the English sub score or critical reasoning sub score must be at least 19 or 430, respectively.
Eastern Michigan University accepts IELTS*
* Please check with your chosen school for the exact entry requirements for your programme.
Kualifikasi
Sarjana (S1)
Institusi penerbit ijazah
Eastern Michigan University
Nama jurusan
College of Business, Department of Marketing
B.S. in Philosophy - Philosophy/Pre-business Option
Keterangan program: This program gives students an understanding of traditional philosophical subjects such as the nature and justification of ...baca lebih lanjut
Bachelor of Science (BS) in Business Administration - General Business
Keterangan program: This program provides a solid understanding of the fundamental areas in business: finance, accounting, management, and ...baca lebih lanjut
Bachelor of Science in Business Administration - Management (General Management)
Keterangan program: This program is designed to allow students to design their own degree track based on their interests. Where the HRM and OSCM ...baca lebih lanjut
Bachelor of Science in Business Administration - Informatics Concentration
Keterangan program: The mission of the BS degree program in Business Administration is to allow students to build on a core of knowledge gained ...baca lebih lanjut
Bachelor of Science in Business Administration - Management Information Systems Concentration
University At Buffalo, The State University of New York
Keterangan program: This program is designed to prepare students for eventual managerial roles in the private and the nonprofit sectors. The ...baca lebih lanjut
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