Pilihan program

Ringkasan program

This program aimed at satisfying the need for students with knowledge of the fundamentals of marketing as well as an understanding of the science behind the development of biomedical products. After completion of the program, graduate has a degree a degree unique among colleges and universities in the Northeast. Job opportunities exist in the marketing departments of pharmaceutical companies and biotechnology firms; as medical sales representatives; marketing diagnostic testing products to laboratories; medical equipment to hospitals and clinics; marketing of over-the-counter drugs for consumer product companies.

Modul program

This program covers the following modules: Business Core Curriculum (46 credits), SB 101 The Business Environment 3, SB 111 Personal Effectiveness1, SB 112 Career Planning and Development 1, SB 211 Business Communications 1, SB 212Ethics and Diversity 1, AC 101 Introduction to Financial Accounting 3, AC 102 Managerial Accounting 3, EC 111 Principles of Microeconomics 3, EC 112 Principles of Macroeconomics 3, EC 271 Applied Statistical Methods 3, FIN 201 Fundamentals of Financial Management 3, IB 201 International Business3, ISM 101 Principles of Information Technology 3, LW 121 Business Law and Society 3MG 210 Essentials of Management and Organizational Behavior 3, MG 211 Operations Management 3, MK 201 Marketing Principles 3, SB 450 Strategic Integrated Management 3, University Curriculum (37 credits total), University Seminars (9 credits):QU 101 The Individual in the Community, QU 201 Seminar on National Community, QU 301 Seminar on Global Community, English Composition (6 credits):EN 101 Elements of Composition I, EN 102 Elements of Composition II, Quantitative Literacy (3 credits):MA 118 Introductory Calculus, Science (7 credits), Humanities (6 credits), Fine Arts (3 credits), University Curriculum Electives (3 credits), University Seminars, QU 101 The Individual in the Community 3, QU 201 National Community 3, QU 301Global Community 3, English Composition, EN 101 Elements of Composition I 3, EN 102Elements of Composition II3, Quantitative Literacy, MA 118 Introductory Calculus 3, Science, MS 117 The Human Organism 3, BMS 162 Health and Human Disease 3, These credits are counted in the biomedical science core outlined below Humanities 6, Fine Arts 3, University Curriculum Electives, CHE 101 Fundamentals of Chemistry I 3, CHE 102 Fundamentals of Chemistry II 3, Biomedical Science Core (20 credits), BMS 117 The Human Organism (3 credits), BMS 117L The Human Organism Lab (1 credit), BMS 162 Human Health and Disease (3 credits), BMS 203 Introduction to Medical Terminology (2 credits), BMS 276 Drug Development (3 credits), CHE 101 Fundamentals of Chemistry I (3 credits), CHE 101L Fundamentals of Chemistry I Lab (1 credit), CHE 102 Fundamentals of Chemistry II (3 credits), CHE 102L Fundamentals of Chemistry II Lab (1 credit), Biomedical Marketing Core (24 credits), MK 324 Business-to-Business Marketing (3 credits), MK 332 Integrated Marketing Comm. (3 credits), MK 333 Distribution Management (3 credits), MK 334 Product and Pricing Strategy (3 credits), MK 370 Marketing Research (3 credits), MK 383 Professional Selling and Sales Management (3 credits), MK 401 Seminar in Marketing Strategy (3 credits), MK 495 Biomedical Marketing Internship (3 credits), Biomedical Marketing Electives (complete 3 credits), MK 210 Consumer Behavior (3 credits), MK 340 Database Marketing (3 credits), MK 355 Services Marketing (3 credits), Open Electives (3 credits)

Persyaratan masuk bagi mahasiswa internasional

Students from the high school should have a college preparatory sequence which includes at least four years of English, three years of mathematics (physical therapy, occupational therapy, nursing and physician assistant applicants should have four years) and two or more years of science (all health science applicants are expected to have biology and chemistry; physical therapy applicants should also have physics, two years of social science, two years of a foreign language, three academic electives and High school grades in these subjects and the SAT I Reasoning Test or ACT scores are important factors in the selection process. A minimum score of 550 (78 Internet based or 213 in the CBT computer-based TOEFL) is required for admission.

Kualifikasi

Sarjana (S1)

Institusi penerbit ijazah

Quinnipiac University

Nama jurusan

School of Business, Department of Marketing/Advertising