Pilihan program
| Tipe program | Durasi | Biaya kuliah | Tanggal Mulai | Tempat |
| Purna Waktu | Variable | $ 26,884 (Rp 229,401,172) per tahun | Hubungi universitas |
College of Business |
Ringkasan program
The Marketing major recognizes the importance of design in the professional practice of marketing. Through a partnership with the Alfred University School of Art and Design, marketing majors take required courses in Visual Communications. This partnership allows students to benefit from the internationally recognized faculty in the School of Art and Design.
Modul program
The program modules are as follows: General Course Requirements – Professional Core: ACCT 211 Financial Accounting 3, ACCT 212 Managerial Accounting 3, BUSI 105 Business Perspectives 1, BUSI 457 International Business or FIN 458 International Financial Management or ECON 412 International Economics or MKTG 489 International Marketing 3, BUSI 499 Policy Formulation and Administration 3, ECON 300-400 one upper-level course in Economics 3, FIN 348 Managerial Finance 3, LAW 241 The Legal Environment of Business 3, MGMT 328 Management and Organizational Behavior 3, MGMT 484 Operations Management 3, MIS 190 Introduction to Management Information Systems 3, MKTG 221 Marketing Principles and Management 3; Arts and Sciences Core: BUSI 113 Business Statistics 3, BUSI 261 Operations Research 3, MATH 107 Calculus Concepts for the Social Sciences 4, MIS 101 Computer Applications for Business 3, Communications ENGL 101 Writing I 4, ENGL 102 Writing II1 4, Economics ECON 201 Principles of Microeconomics2 4, ECON 202 Principles of Macroeconomics 3; ART 288 Visual Communications I 4, MKTG 452 Marketing Research 3, MKTG 479 Consumer Behavior 3, MKTG 486 Promotion Strategy 3, MKTG 499 Strategic Marketing Management 3, Plus, choose 3-4 credit hours from the following: ART 386 Visual Communications II 4, MKTG 453 Marketing Practicum 3, MKTG 482 Sales Management 3, MKTG 489 International Marketing 3, MKTG 460 Seminar in Marketing 3.
Persyaratan masuk bagi mahasiswa internasional
Applicants need to have 3,0/4,0 (65 percentage or greater) GPA or better. They also need to have a minimum score of 590 (paper based) or 90 (Internet based) for TOEFL or 6.5 on IELTS.
Alfred University accepts IELTS*
* Please check with your chosen school for the exact entry requirements for your programme.
Kualifikasi
Sarjana (S1)
Institusi penerbit ijazah
Alfred University
Nama jurusan
College of Business
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