Apa yang akan saya pelajari?

Corporate Communication is a key function dedicated to managing and controlling of information flows to different stakeholders, the communication of corporate strategy and the development of information for various purposes. It supervises internal and external communication, media relations, reputation management, corporate social responsibility, investor relations, government affairs and to some extent, marketing communication.

The Bachelor of Corporate Communication (Hons) provides students strong understanding of communications theories and processes in an organisation. Key research, communication and media handling skills are taught so that students can manage challenging projects confidently. They will be trained to communicate effectively in the local and global business world. The programme will expose students to communication managemnt and creative problem solving strategies, role of ICT in corporate communication and use of ICT in addressing corporate communication issues. Students are placed under an industrial training programme to gain practical experience.

Career Prospects

  • Corporate Communication Executive
  • Event Management Executive
  • Media Liaison Officer
  • Community Affairs Executive
  • Public Affairs Executive

Saya termasuk departemen apa?

Faculty of Creative Industries

Pilihan kuliah

Purna Waktu (3 tahun)

Biaya kuliah
RM18.066,66 (Rp 61.277.016) per tahun
RM 54,200 for the entire course

* Biaya yang tercantum di halaman ini untuk tujuan indikatif, silahkan baca informasi resmi dari universitas bersangkutan

Tanggal mulai

13 Januari 2020, 25 Mei 2020, 12 Oktober 2020

Tempat

Sungai Long Campus

Jalan Sungai Long, Bandar Sungai Long,

Cheras,

KAJANG,

Selangor,

43000, Malaysia

Persyaratan masuk

Untuk mahasiswa dari Amerika Serikat

Entry with Standard Qualifications: UTAR welcomes applicants with any of the following qualifications for entry to Bachelor's Honours Degree Programme: Sijil Tinggi Persekolahan Malaysia (STPM); Unified Examination Certificate (UEC); A-Levels; South Australian Matriculation (SAM); Canadian Pre-University (CPU). Entry with Other Qualifications: Applicants with qualifications other than those described above, for example, a Diploma from a college/institution/polytechnic may also apply for admission to UTAR programmes. English Language Requirements: International English Language Testing System ( IELTS )-5.0; Paper-based TOEFL - 410; Internet-based Testing (iBT) - new TOEFL - 34; SPM English Language / O-level English Language- Credit; MUET - Band 3; UEC English Language - Grade B; Common European Framework of Reference for Languages (CEFR)- B1.

Untuk mahasiswa internasional

International students must have at least 12 years of education and have undergone a national/ international examination recognized in general. However, the requirement varies from programme to programme and between institutions.

International English Language Testing System (IELTS): 5.0

TOEFL iBT - 34

TOEFL PBT - 410

Cambridge English: Advance (CAE) – 160

Cambridge English: (CPE) – 180

Pearson Test of English (PTE) – 36

Common European Framework of Reference for Languages (CEFR) - B1

Tentang universitas ini

UTAR berada di peringkat ke-99 di Asia berdasarkan Times Higher Education (THE) University Rankings 2018.

  • Dua kampus di Malaysia: Kampar dan Sungai Long
  • Pilihan jurusan yang relevan dengan industri
  • Menawarkan pelatihan industri sebagai bagian dari program
  • Tingkat penerimaan kerja 95% dalam 6 bulan setelah kelulusan