Pathway + S1

Business Management (Digital Business) BA (Hons)

Inggris

16

2

Apa yang akan saya pelajari?

Digital transformation is one of the most important strategic challenges facing businesses. Creating new ways to connect, collaborate and conduct business, digital technologies have the power to transform the delivery of existing products and services and inspire new. By combining digital business with general management, our degree prepares you to guide businesses through digital evolution.We offer an all-round business education, deepening your understanding of business essentials including accounting, business management, data analysis, marketing, HR and supply chain. At the same time, you’ll explore how to take advantage of technology and effectively manage business functions from both traditional and digital perspectives: the business process; the supply chain; systems integration; and the management of information, quality, demand, capacity and resources.You’ll develop the skills and knowledge to analyse the role of digital business models based on disruptive technologies, digital and social media marketing, digital transformation and project management. We’ll look at current digital trends, emerging technologies and their implication for business practice, such as the importance of developing a holistic approach, including big data, blockchain and mobile computing.Developing a mix of business and technical skills, you’ll gain hands-on experience of problem-solving within the digital business area, solving real-world business problems with 21st century technology. We’ll also look at best practice in existing digitally-powered and disruptive businesses like Uber and Amazon, with the opportunity to attend guest lecturers and field trips within the degree programme.Taught by academics with professional experience, there is an emphasis on learning through practice, so you graduate with the breadth of knowledge and capabilities to respond proactively and creatively to contemporary business issues and challenges. Throughout the course, you’ll also develop a range of transferrable skills highly prized by employers, such as critical evaluation, self-direction, professional presentation, team working, leadership, communication and problem solving.There is a global shortage of digital skills, so the demand for graduates who possess them is high.Our course was designed with input from a range of industry professionals from industry sectors including– retail, public relations, marketing, pharmaceuticals, government and the NHS. Students are prepared for problem-solving disciplines, such as digital analytics, web analytics, business analysis and consultancy.

Saya termasuk departemen apa?

School of Management and Marketing

Pilihan kuliah

Purna Waktu (3 tahun)

Biaya kuliah
£15.400,00 (Rp 306.716.068) per tahun
Ini adalah biaya tetap

* Biaya yang tercantum di halaman ini untuk tujuan indikatif, silahkan baca informasi resmi dari universitas bersangkutan

Tanggal mulai

16 September 2024

Tempat

Main Site

115 New Cavendish Street,

Fitzrovia,

London,

City Of Westminster,

W1W 6UW, England

Penuh waktu dengan waktu di luar negeri (4 tahun)

Biaya kuliah
£15.400,00 (Rp 306.716.068) per tahun
Ini adalah biaya tetap

* Biaya yang tercantum di halaman ini untuk tujuan indikatif, silahkan baca informasi resmi dari universitas bersangkutan

Tanggal mulai

16 September 2024

Tempat

Main Site

115 New Cavendish Street,

Fitzrovia,

London,

City Of Westminster,

W1W 6UW, England

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Pilihan program Pathways

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Universitas ini menerima kursus jalur persiapan dari
  • Kaplan International College (KIC) London

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