Marketing Communications MA

Inggris

14

Apa yang akan saya pelajari?

Course summary

Incorporating the latest digital and analytic marketing practices, the broad curriculum of our Master’s degree reflects the rapidly changing global marketing environment. Whilst at Westminster, you can also secure two internationally-recognised professional qualifications – the Institute of Data and Marketing (IDM) Certificate in Digital Marketing and the Institute of Practitioners in Advertising (IPA) Global Foundation Certificate, as well as joining the Chartered Institute of Public Relations (CIPR).

Here at Westminster, we’ve been teaching postgraduate degrees in marketing communications for over 20 years. Our goal is to prepare you for professional life in the increasingly complex and dynamic marketing communications industry, incorporating the growing content of digital marketing and new innovations.

The learning required for professional membership of the CIPR and the IDM Certificate in Digital Marketing has been embedded into the curriculum, meaning you automatically qualify for both on successful completion of this degree. With some additional study and after passing an exam, you can also achieve the IPA Global Foundation Certificate.

Our multidisciplinary degree integrates the various specialisms and practices within marketing communications, while considering some of the current issues affecting marketing communications – anything from how to develop an authentic brand voice to hands-on practice on a social media dashboard and programmatic media planning.

We offer a practical learning experience with interactive employer-based projects that mirror industry practice and give you the opportunity to work as a marketing communications agency in a ‘real-life’ scenario, pitching for work with a client. In the past, our excellent industry contacts have facilitated projects with high profile clients such as IKEA, Trainline and Percol Coffee, as well as small start-up companies like MatchaNow and Boundless. Throughout your studies, you’ll also work on your individual project, based on a brand you select with help from your supervisor to bring together brand strategy, consumer psychology, research and the range of communications tools and channels.

Saya termasuk departemen apa?

School of Management and Marketing

Pilihan kuliah

Purna Waktu (1 tahun)

Biaya kuliah
£19.000,00 (Rp 378.415.928) per tahun
Ini adalah biaya tetap

* Biaya yang tercantum di halaman ini untuk tujuan indikatif, silahkan baca informasi resmi dari universitas bersangkutan

Batas akhir pendaftaran

Direncanakan July, November 2024

Tanggal mulai

23 September 2024, 20 Januari 2025

Tempat

Marylebone Campus

35 Marylebone Road,

LONDON,

CAMDEN,

NW1 5LS, England

Persyaratan masuk

Untuk mahasiswa internasional

A minimum of a lower second class honours degree (2:2). Alternative professional qualifications with at least three years’ relevant professional experience will also be considered. Applicants from different academic backgrounds are welcome. If your first language is not English you should have an IELTS 6.5 with at least 6.0 in writing. TOEFL 88 overall with a minimum of 17 in Listening, 21 in Writing, 18 in Reading and 20 in Speaking.

Mungkin ada beberapa persyaratan IELTS yang berbeda, tergantung jurusan yang kamu ambil

Pilihan program Pathways

Yang ditawarkan oleh partner lainnya

Universitas ini menerima kursus jalur persiapan dari
  • Kaplan International College (KIC) London

Info tentang University of Westminster

Menempati peringkat pertama untuk keberagaman mahasiswa internasional dan masuk 15 besar universitas internasional terbaik di dunia.

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  • Pionir sejak 1838, kini memberikan program inovatif
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