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MSc Football Communications & Digital Marketing UCFB

Inggris

3

Apa yang akan saya pelajari?

The way football and sports fans consume media has meant the role of content creators and marketers have had to evolve, adapt, and in some instances merge.

Degree overview

It is now essential to understand digital viewing trends, social media audiences and how to plan engaging and effective digital media coverage for an ever demanding fan base. The MSc Football Communications & Digital Marketing degree programme is designed for graduates and industry practitioners with a keen interest in football and sport.

Degree content

The programme leverages contemporary themes from marketing, such as digital marketing, public relations, fan engagement and multimedia journalism, to enable students to evaluate the relationships between these areas. Those with a particular interest and experience relating to the marketing and communications industry are particularly suitable for this programme.

No longer are fan bases constricted to the home country. International audiences are now a vital, and in some instances more important, base to tap into and engage with. Premier League football clubs are global brands within themselves, let alone their all-star cast of players. Social media videos and strong in-house story tellers help to promote the club and its merchandise.

Career prospects

The specificity of sport, with its high media coverage and numerous stakeholders, requires managers to have uniquely honed business skills and an in-depth knowledge of the football industry. The programme has been developed for those with aspirations towards senior positions within the core media and marketing departments of football and sports clubs and similar organisations.

Saya termasuk departemen apa?

UCFB

Pilihan kuliah

Purna Waktu (1 tahun)

Biaya kuliah
£16.450,00 (Rp 329.000.000) per tahun
The mentioned fee is for 2021/22 year entry. There might be a slight increase in 2022/23 year entry.

Ini adalah biaya tetap
Tanggal mulai

Direncanakan September 2023

Tempat

UCFB Wembley

Wembley Stadium,

Wembley,

London,

HA9 0WS, England

Purna Waktu (1 tahun)

Biaya kuliah
£16.450,00 (Rp 329.000.000) per tahun
The mentioned fee is for 2021/22 year entry. There might be a slight increase in 2022/23 year entry.

Ini adalah biaya tetap
Tanggal mulai

Direncanakan September 2023

Tempat

UCFB Etihad Campus

Etihad Stadium,

Etihad Campus,

Manchester,

M11 3FF, England

Persyaratan masuk

Untuk mahasiswa dari Amerika Serikat

Students must hold Bachelors Degree with a CGPA of 3.0/4 or above. CGPA requirements may vary depending on the degree chosen and the prestige of the institution.

Untuk mahasiswa internasional

Applicants should hold a 2:1 honours degree or a recognised overseas equivalent. Applicants may be accepted with a 2:2 honours degree (or equivalent) provided that they can otherwise demonstrate a strong profile with 50% or above in their dissertation module. Professional experience and industry qualifications can be assessed for applicants without the standard entry requirements. All applicants will be provided with an opportunity to be assessed and to discuss their suitability for the programme with the academic team. All applicants are also provided with information relating to student services, with whom they can make contact, should they require additional support or advice as well as information related to appropriate bursaries and funds. Applicants from non-majority English speaking countries will be asked for an English qualification which tests Speaking, Listening, Reading and Writing and will be asked to achieve an overall IELTS score of 6.0 (minimum of 5.5 in each section) or recognised equivalent.

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