Bachelor of Commerce - Marketing

Victoria University of Wellington

The Bachelor of Commerce (BCom) is a three-year undergraduate degree designed to give you the skills and knowledge you need for a successful career in the exciting world of commerce.You'll get a strong foundation in private business and public administration and gain skills in communication, teamwork, and leadership. In the BCom, you'll develop your critical and creative thinking, as well as an understanding of how different cultures do business.Get the skills to tell stories that connect and engage people. Gain a solid grounding in all areas of business and learn about marketing and its role in the commercial, public and not-for-profit sectors. Study consumer behaviour and gain an understanding of how people make decisions about what they will or won't buy. Become an expert in marketing plans and learn to think strategically.

Wellington School of Business and Government