Business Analytics, Bachelor of Science

St. John's University

Business analytics major provides you with the skills, insight, and capability to transform data into insightful information that will lead to better decision-making. Our business analytics major will enable you to understand the role of evidence-based data in decision-making and how to transform data into a powerful and predictive strategic asset that will ultimately drive optimal results. You will learn how to use a data-driven approach to solve business challenges in the era of big data. Business analytics is at the intersection of business and data science, offering new opportunities for a competitive advantage. Business analytics enables you to unlock the predictive potential of large data sets in order to improve financial performance, strategic management, and operational efficiency. Business analytics is critical in preparing organizations to solve 21st-century business challenges and participants of this program will have exposure to innovative methodologies that support data-driven decision making. With the interdisciplinary nature of business analytics, this major offers a broad yet rigorous curriculum in business (accounting, finance, insurance, marketing, operations, organizational behavior, strategy), data science (statistics, econometrics, data mining, data visualization), and management science (optimization, stochastic modeling, simulation, supply chain management).

The Peter J. Tobin College of Business