Bachelor of Communication (Community and Public Relations)

Queensland University of Technology

Social media provides individuals and organisations with a powerful voice to build brands, tell stories, and change perceptions. Learning how to leverage these platforms to address organisation-based issues and cultivate sustainable relationships with different stakeholders has never been more critical. This major prepares you to deliver reputational and performance outcomes for clients. You will learn how to maintain effective relationships, build positive images, influence opinions, and development organisational identity. There is a particular emphasis through the School of Communication on fundamental communication skills, social media management, and digital analytics.Tailor your studies to meet a specific career outcome or broaden your experience to create wider employment options. Opportunities exist for internships and work placements in a broad range of industry organisations. Students have completed placements with Queensland Investment Corporation, River Living, Flying Arts and Bare Publicity.

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