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Master of Philosophy (MPhil) in Marketing The University of Waikato

Selandia Baru

2

Apa yang akan saya pelajari?

A Master of Philosophy is one-year programme of original research under supervision, resulting in a thesis. This programme requires the completion of a thesis.

Marketing

Marketing is all about satisfying customer needs and it'll open the doors to a huge range of careers – from advertising and brand management through to strategic planning and product development.

Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.

Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.

You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.

If you’re creative, insightful, interested in the latest social trends and technology, and you enjoy meeting new people, then marketing may be the subject for you.

Career opportunities

  • Advertising account executive
  • Marketing/sales manager
  • Brand and campaign manager
  • Content marketing writer
  • Digital marketing specialist
  • Market researcher
  • Business development manager
  • Customer relationship manager

Saya termasuk departemen apa?

Waikato Management School

Pilihan kuliah

Purna Waktu (1 tahun)

Biaya kuliah
NZ$35.235,00 (Rp 352.350.000) per tahun

* Biaya yang tercantum di halaman ini untuk tujuan indikatif, silahkan baca informasi resmi dari universitas bersangkutan

Tanggal mulai

27 Februari 2023, 10 Juli 2023

Tempat

Hamilton Campus

Gate 1, Knighton Road,

HAMILTON,

Hillcrest,

3216, New Zealand

Persyaratan masuk

Untuk mahasiswa dari Amerika Serikat

You must have completed a bachelors degree (or equivalent) or bachelors degree with honours (or equivalent) in the same subject and must have achieved a satisfactory grade average - normally a B average or better. For Master of Design & Master of Media and Creative Technologies only bachelors degree is accepted.

Untuk mahasiswa internasional

A bachelors with honours or masters degree with at least Second Class Honours (First Division) or Distinction is required.

You also need to meet an English language entry requirement as follows: IELTS (Academic) score of 6.5 overall (with no less than 6.0 in any band); iBT (internet based) TOEFL - 90 with a score of 21 in writing; Pearson PTE Academic - Overall score of 58 with no less than 50 for each communicative skill.; Waikato Pathways - successful completion of Level 8 with a B grade average in the Certificate of Attainment in English Language (CAEL) programme. Note: Application closing dates will be 31st January and 31st May.

Mungkin ada beberapa persyaratan IELTS yang berbeda, tergantung jurusan yang kamu ambil

Pilihan program Pathways

Yang ditawarkan oleh universitas ini

The University of Waikato menawarkan kursus jalur persiapan untuk jurusan ini

Info tentang The University of Waikato

Lebih dari 90% mahasiswa University of Waikato puas dengan pengalaman kuliah mereka.

  • No.1 di Selandia Baru untuk dampak & mutu penelitian
  • Menawarkan fasilitas-fasilitas canggih untuk para mahasiswa
  • Memiliki lebih dari 60 klub mahasiswa
  • Terletak di Selandia Baru, negara ke-2 paling damai di dunia

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