Advertising and Brand Communications - BA (Hons)

Manchester Metropolitan University

Our BSc Marketing degree provides a rigorous in-depth knowledge of marketing to prepare you for a wide range of exciting and rewarding career opportunities. You will develop highly prized specialist skills in digital marketing, consumer behaviour and global brand management – plus essential business and management skills in areas such as international business, strategy and planning.

Choices and flexibility

The course provides a comprehensive core set of marketing modules. There are also a variety of options built into the course so you can shape the degree in line with the topics that you are most interested in.

Explore topics like entrepreneurship, leadership and analytics for the web and social media. Delve into topical issues like international culture, sustainability and ethics. You will have choices that give you the chance to broaden your knowledge around the core marketing topics you study.