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On BA (Hons) Interaction Design, you'll learn how to create digital and physical designs that audiences and users can interact, explore and engage with. In your second year, you'll choose from 3 different pathways within Interaction Design: Creative Technologies, User Experience, or Systems and Services. Each of the pathways on this course offer different skills, tools and ways to think about design. You’ll try out all 3 pathways in your first year through a series of design briefs. The 3 pathways are:- **Creative Technologies**: Learn through projects that involve play, research, testing and iterative prototyping. Explore how people interact with designed objects and experiences using tools such as interaction design, storytelling and moving image. You'll also learn processes such as design prototyping, filmmaking, coding and physical computing.- **User Experience**: Learn to design with people’s needs in mind. You’ll use design thinking and research to develop a human-centered approach to user experience design. Explore emerging digital tools and technologies through group work and challenging design briefs.- **Systems and Services**: Gain a deep understanding of how design impacts the natural and built world and how your own design practice can benefit and support individuals, communities and society.You’ll graduate as a versatile designer with the skills to shape the future and add cultural value in many fields. The course will equip you to work across a wide range of industries including games design, UX design, government/policy design, experiential and installation design.**What can you expect?**• Multiple pathways: You’ll explore 3 pathways each term, before choosing 1 to specialise in from your second year.• Outstanding facilities: Our studios are a designer’s playground where you’ll learn and create in a community of designers. They nurture and encourage creativity and learning, through community of practice.• Experimentation and innovation: Experiment, prototype and push creative boundaries. You’ll be assessed on your creative practice and your ability to write about what you do and why it matters.• Responsible design practice: You'll learn to think critically about the role of design in the world and how your work can support sustainability and social inclusion.• Graduate destinations: By working across digital and analogue media, you’ll develop versatile skills ready for a career in the creative industries or postgraduate study.• Learning by making: You’ll explore physical and digital creation, developing and presenting your ideas to diverse audiences. You’ll learn research-based design methods that focus on playfulness and prototyping, helping you communicate your design process and final outcomes.• People-centred approach: You’ll develop a grounding in qualitative, collaborative and design-led research methods, helping you co-design services and approach design from multiple perspectives. **About London College of Communication**London College of Communication is for the curious, the brave and the committed: those who want to transform themselves and the world around them. Through a diverse, world-leading community of teaching, research and partnerships with industry, we enable our students to succeed as future-facing creatives in the always-evolving design, media and screen industries. The London College of Communication experience is all about learning by doing. Our students get their hands dirty and develop their skills through the exploration of our facilities and technical spaces. Students work on live briefs and commissions, with everything from independent start-ups and charities in Southwark, through to major global companies, including Penguin, the Nation
