Apa yang akan saya pelajari?

Marketing at Durham is varied and dynamic. Our programmes adopt an interdisciplinary approach, drawing on knowledge from fields such as psychology, sociology, anthropology, philosophy and economics. In addition to understanding functional aspects of the subject which include areas such as strategy, consumer behaviour, branding, market research and communications; you will have the opportunity to develop specialisms in areas that interest you.Flexibility – subject to successful completion of your first year – it may be possible to change your degree path to Business and Management. (Students who require a Tier 4 visa will need to check this is in accordance with the Tier 4 regulations which are in place at that time).**Year 1**This year aims to develop a foundation of knowledge and skills in marketing and management. Students not only study the principles of marketing but have the opportunity to develop competencies in research, analysis and investigation, as well as achieving a foundational knowledge in the functions of business at both an environmental and organisational level. There are five core modules and a choice of further business, economics or language optional module. The modules work together to build your knowledge and develop key skills and techniques.**Year 2**The second year sees the Business and Marketing degrees separate and students build towards their specialist areas, though half of the modules remain common. Investigative and key marketing skills are developed further and integrated across the entire second year as well as forming a basis for the third year.The second year consists of four compulsory marketing modules and a further two optional management modules are chosen from a range which in the past has included Operations Management and Managing in Global Environment, for instance, as well as a foreign language.Optional modules: You will study a further two elective modules which are chosen from a range which in the past has included modules in accounting, law, human resource management, entrepreneurship, for instance, as well as a foreign language.**Year 3**Central to year three is the Dissertation. The other core module is Strategic Management which brings together student knowledge, experience and skills from all three years to look at how organisations develop their strategy. The Dissertation and three optional modules allow you considerable opportunities to focus your studies on areas of special interest and to engage more closely with the School’s research groups through seminars and guest speaker programmes.We review course structures and core content (in light of e.g. external and student feedback) every year and will publish finalised core requirements for 2021 entry from September 2020.**Tuition fees displayed relate to the 2020/21 academic year. The tuition fees for 2021/22 academic year have not yet been finalised and will be displayed here once approved.**For more information on this course, please see our website.

Saya termasuk departemen apa?

Durham University Business School

Pilihan kuliah

Purna Waktu (3 tahun)

Biaya kuliah
£22.900,00 (Rp 459.968.727) per tahun
Ini adalah biaya tetap

* Biaya yang tercantum di halaman ini untuk tujuan indikatif, silahkan baca informasi resmi dari universitas bersangkutan

Tanggal mulai

27 September 2021

Tempat

No college preference

No college preference,

Durham,

DH1 3HP, England

Purna Waktu (3 tahun)

Biaya kuliah
£22.900,00 (Rp 459.968.727) per tahun
Ini adalah biaya tetap

* Biaya yang tercantum di halaman ini untuk tujuan indikatif, silahkan baca informasi resmi dari universitas bersangkutan

Tanggal mulai

27 September 2021

Tempat

Trevelyan College

Elvet Hill Road,

Durham,

DH1 3LN, England

Persyaratan masuk

Untuk mahasiswa dari Amerika Serikat

Students need to have: AP and SAT Subject exams - A combination of 3 AP or SAT Subject examinations at scores of 5 (AP) and/or 720+ or better (SAT) in different subjects is equivalent to A*A*A, A combination of 3 AP or SAT Subject examinations at scores of 5 (AP) and/or 700+ or better (SAT) in different subjects is equivalent to A*AA, A combination of 3 or 4 AP or SAT Subject examinations at scores of 5 (AP) and/or 700+ or better (SAT) in different subjects. If students apply with 4 APs they can have the score of 5,5,4,4, otherwise they need 5,5,5 is equivalent to AAA, A combination of 3 AP or SAT Subject examinations at scores of 4 or better (AP), including at least one at grade 5, and/or 650+ or better (SAT) in different subjects is equivalent to AAB or ABB. One of the AP/SAT Subject scores can be replaced by a full-year Honors level course at B+ or better or a full-year college level course at B+ or better. For students wishing to gain entry to a programme that required A level Mathematics, AP Calculus BC at grade 5 is mandatory to gain entry. For students wishing to gain entry to a programme that requires GCSE Mathematics, SAT Reasoning Maths at 670+ or a maths related AP course is mandatory to gain entry. Associates Degree with a GPA of 3.0,3.1,3.2,3.3,3.4 or better. English language requirement: IELTS: 6.5 (no component under 6.0), TOEFL iBT (internet based test) and TOEFL iBT Home Edition: 92 (no component under 23).

Mungkin ada beberapa persyaratan IELTS yang berbeda, tergantung jurusan yang kamu ambil

Info tentang Durham University

Durham University memadukan sejarah yang kaya dengan nilai-nilai modern untuk menciptakan institusi yang dihormati dan berpikiran maju.

  • Durham memiliki lebih dari 18.000 mahasiswa dari seluruh dunia
  • Masuk dalam 30 besar universitas internasional terbaik dunia
  • Menerima status ‘Emas’ dari TEF untuk standar pengajaran
  • Durham adalah salah satu dari 5 universitas terbaik di Inggris