Marketing (Digital Marketing) MSc (PGCert PGDip)

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Intro

Designed for people looking to launch or progress their marketing career, this CIM-accredited masters degree will develop your knowledge of digital marketing and e-commerce, and prepare you for a career in digital advertising or social media marketing.

You’ll benefit from industry talks where guest speakers discuss best practices in digital strategies.

Applying advanced-level theory and best practice, you’ll explore digital marketing planning and strategy, alongside learning about responsible marketing and buyer behaviour.

If you’re a full-time student starting in September, you have the option to gain experience on a year’s paid placement in industry. This option is only available if you’re starting the course in September.

This degree is part of our Marketing MSc programme. All students complete the same core modules, then from the end of your first term you can tailor your course with specialisms and option modules.

  • Marketing MSc
  • Marketing (Branding and Communication) MSc
  • Marketing (International Marketing) MSc
  • The University of Brighton is accredited by the

  • Association to Advance Collegiate Schools of Business (AACSB)
  • – an accreditation achieved by fewer than 6% of business schools globally.

    Career prospects

    Digital media and marketing has grown into a multi-billion pound industry. As demand for digital marketing has grown, so has the number of specialist digital jobs in companies and agencies.

    This course is ideal for potential marketing professionals and digital marketing specialists.

    Graduates are likely to be able to choose from a wide variety of marketing careers, from those traditionally associated with marketing (such as advertising, direct marketing, event management, market research, public relations and sales) to specialist digital marketing roles such as:

    • Analytics Manager
    • CRM (Customer Relationship Marketing) and email marketing Manager
    • Digital Agency Account Manager and Sales Director
    • Copywriter
    • Digital Marketing Manager and Web Manager
    • Ecommerce Manager
    • PPC (Pay Per Click) Search Manager
    • Search Manager / SEO (Search Engine Optimisation) Manager
    • Social Media Manager or Community Manager
    • Web Developer and Web Designer.

    Saya termasuk departemen apa?

    School of Business and Law

    Pilihan kuliah

    Purna Waktu (1 tahun)

    Biaya kuliah
    £15.900,00 (Rp 316.674.382) per tahun
    Ini adalah biaya tetap
    Tanggal mulai

    September 2024, Januari 2025

    Tempat

    Moulsecoomb Campus

    Lewes Road,

    Brighton,

    Brighton and Hove,

    BN2 4GA, England

    Purna Waktu (2 tahun)

    Biaya kuliah
    £15.900,00 (Rp 316.674.382) per tahun
    Placement year fee: £2,280

    Ini adalah biaya tetap
    Tanggal mulai

    September 2024, Januari 2025

    Tempat

    Moulsecoomb Campus

    Lewes Road,

    Brighton,

    Brighton and Hove,

    BN2 4GA, England

    Persyaratan masuk

    Untuk mahasiswa internasional

    Normally a good honours degree or equivalent is required. Work experience is useful but not essential. IELTS Academic: 6.5, with no less than 5.5 in each component

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