Marketing with Study Abroad in a Modern Language

University of Bristol

The course includes input from marketing practitioners and world-leading researchers. This means you will learn about the most recent advances in marketing, covering topics with high industry demand.The course explores academic theory applied to industry, preparing you for a career in marketing across any industry sector.Topics include fundamental marketing theories, digital marketing, consumer behaviour, and brand management.This course follows the same structure as BSc Marketing, except you will be able to select a language option in your first year. In your second year, you will select a compulsory language option alongside your marketing studies. You will spend year three studying marketing in your chosen language at a partner institution overseas.

School of Economics, Finance and Management